About Us
The breast band had been used since Vedic times, as with the Greeks mainly as a support for the breast rather than to cover them. There was in addition to the breast band and indigenous stitched garments known as cholka, chola, choli, Kanchohka which is mentioned in early Sanskrit literature.
It is interesting to note the Tentonic like the Indians are of Aryan ancestry. Strangely enough the earliest form of a short blouse the choli that we first noticed at Ajanta in this period and which is still used by the women of Rajputana and Baluchistan, has almost the same primitive shape as that worn by the same Germanic races in the early bronze period the word choli (Blouse) clearly related to the Sanskrit chola, or cholaka angia or angina.
The blouse (Choli) that is commonly worn today as the upper garment with a saree is evidently different from the kind that was much more in fashion earlier. The styles varied in respect of the length and shape of the sleeves the cut of the neck the manner of tying the band being left bare or covered the length of the garment, the shape and so on. When one adds to this the variation in respect of the fabric, decoration and the like, it is clear that there is no fixed norm that one can lay down of this garment.
Now when the fashion scene in India is bright enough to create designer labels worth remembering and the beginning of the fashion boom ‘ABHI’ has been invented with magic fiber, which can be stretched 4 to 7 times of its initial width, yet spring back to its original width once the tension is released.
Now goodbye to tailor made blouses, as ABHI stretch wears are the solution, adding comfort and freedom of movement and improving the fit, shape retention drape and wrinkle resistance.
The blouse, the bolero, the poncho the tunic are all names from different areas of the world for the upper part of feminine appearance and ABHI has all the varieties, colors patterns, designers to meet every women’s need.
Our ABHI life style blouse, tops and other stretch wear add intimacy to you as it conforms to every curve of your body at all levels of shaping to form gentle hug to firm control.
Comfort is redefined in ABHI, knitted with magic special fiber, with all added features like stretchability, breathability, easy care etc.
Goodbye to tailoring troubles as modern women has a little time to make several trips to the tailor. ABHI lifestyle blouses, tops, stretch wear with magic fiber are here, adding comfort, freedom of movement, improving the fit, shape retention and wrinkle resistance as the solution to the traditional tailor made blouses and a right choice for you.
Wear them anywhere at parties, functions, picnics even as a top on your night out. They never fail to create an impact. ABHI, the ultimate fashion statement of new woman, for whom, there is no second best.
